Saturday, November 20, 2004

You heard it here first!

On Wednesday, in the blog entry on Marketwatch, I had listed The and IVillage as targets. Just 2 days later (today!), both saw minor surges due to takeover speculation originating from a different (magazine ?) source. Always happy to be early rather than late.

After today's surge, The is expensive, given that, compared to Marketwatch, it has almost nothing to offer in terms of readership numbers. I will need to see a substantial discount (35% or so) from today's closing to start buying.

IVillage stays a buy even today. If a few weeks pass without the takeover materializing, the pullback should provide an even better entry point.


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